Written by:

Confronting Sustainability & Social Justice

17 Nov 2022

Share article:

About the author:


at the TCM group
If you would like to discuss 's post in more detail, please contact at

Tags:

Much more than just ‘buzzwords,’ contemporarily the scope of sustainability and social justice have far reaching implications. Though these topics have been inherently impactful to our personal lives, today there is ever-increasing emphasis on these dynamics within organisations.

The lines between our professional and personal lives are becoming increasingly blurred and it’s no wonder, we spend the majority of our time at work! In 2022, it’s integral for organisations to foster a work environment that is conscious of a wider purpose and responsibility, outside of providing financial reward.

The worsening environmental crisis, (apparent through the increasing occurrence of extreme weather events) global pandemic and social justice causes such as the Black Lives Matter and Me Too, have spearheaded shifts in our expectations of society.

Simply put, as individuals and as a community, we are holding each other more accountable for blatant ills that have been long tolerated. For businesses and organisations, it is imperative to be aware, responsive and responsible to these factors. In his book Transformational Culture, TCM’s CEO David Liddle puts it frankly “The impact on company culture must not be underestimated. Employees expect a response from their employer. It is no longer good enough to be non-racist in the workplace. The company is increasingly expected to be actively and publicly anti-racist.”

Studies in the US have found that:

  • Over 40% of employees feel a company’s actions on important societal issues would impact their decision to work for it
  • Almost 30% would be less likely to continue working for their company long term if it made no effort on important societal issues
  • 27% of workers at the US’ largest companies feel employees should pressure their CEOs to be more vocal on social issues

So what now?

As I have mentioned previously, it’s essential for organisations to be forward-thinking in crafting their culture and demonstrating their organisational values. Company’s Employee Value Proposition and align their actions with the growing wave of employee and social activism.

You can do this by:

Training – Ensure your employees are undertaking regular learning around sustainability and social justice topics. This will help to create awareness of individual and collective responsibility within these spaces.

Research – Educate yourself on contemporary issues or causes within these spaces. If you are unaware of what is going on you could develop tunnel-vision, which is a huge part of the problem with sustainability and social justice issues. Ignorance is NOT bliss!

Discuss – If you feel comfortable enough, engage with your employees around the causes and issues they feel passionate about. This will help you to develop a deeper understanding of what matters to your workers and steps you can take to support and accommodate their needs.

Consult experts – Employ or hire experts within these spaces to support your organisation in shaping policies, values and responses to sustainability and social justice issues. You want to get this right! Try not to make assumptions or implement policies without expert support, damage (both reputationally and financially) can be dire if mistakes are made.

Want to explore and implement an inclusive, high-performing workplace culture? Get in touch with our People & Culture Coordinator Hannah Cotton to discuss how TCM could support with your organisation.

You may also like to read

01 Feb 2023
3 Ways to Create a Great Workplace Culture
Company culture is an imperative aspect of organisational success in 2023. In this article we explore some quick tips for improving company culture in your organisation today.
12 Jan 2023
Taking the Grief out of Grievance by Malachi McPherson
Workplace conflict costs UK employers billions per year, The Resolution Framework™ an alternative approach which favours dialogue and resolution could help to shape a more inclusive, high-performing and cohesive workplace culture.
20 Dec 2022
How to empower employees to bring their ‘best selves’ to work
Equity, diversity and inclusion forms an important aspect of contemporary workplace culture. As part of our #wrapitup campaign we discuss these themes with Shola Aminu, Head of DEI at DAZN, a global sports entertainment platform.
19 Dec 2022
4 tips to make your workplace and workforce more sustainable
Jake Reynolds, Advisor at Behavioural Insights, a global social purpose company applying behavioural science to public and private sector sustainability policy to drive positive societal and environmental outcomes, contributes an article with tips on how to make your workplace and workforce more sustainable.
14 Dec 2022
Your Wellbeing at Work
Wellbeing can have a significant impact on our ability to function and excel within a work environment. We explore how to protect and improve personal wellbeing
08 Dec 2022
Collaborative Creativity
Wellbeing and creative working expert Mark Simmonds contributes an article discussing the importance of collaborative creativity and some top tips for implementing it into your organisation.